Being a writer is all about putting words on a page. Right? Kind of, but not completely. Every writer works differently but, on the whole, the core fundamentals of what we do are the same. Each client provides their specific requirements and then sets us free to work our magic before we deliver a masterpiece … Continue reading Professional Content Writing Process – From Planning to Perfection
Tag: web content
Quality copywriting can have a positive impact on your brand, so learn how you can leverage content to increase profits.
Your brand must connect with customers, but consistency is critical. Don't think that different approaches to branding across various platforms is a good idea, as it's a recipe for disaster. Consistent branding builds trust, and clients value your business. It might be tempting to take a different path, but it's not advised. To ensure consistency, … Continue reading Ensuring Consistency Across All Platforms: How to Work with Your Freelance Writer
If your website copy consists of high quality and it engages with your readers, it has the potential to drive conversions. In contrast to this, web copy that is a poor standard will force your visitors to run for the hills. So, just take a second to let that sink in. Something as simple as … Continue reading Drive Conversions with Engaging Copy
You have probably heard of SEO or Search Engine Optimisation as it is known, if you haven’t then you should probably get clued up on what it all means. SEO is an online marketing strategy that is highly effective when implemented in the correct way. It can help your business to get noticed by ranking … Continue reading What are the Benefits of SEO?
Did you know that your website content is the key to unlocking the success of your business? Sure, you are going to succeed through drive and determination but your website is your shop window. It is the place where visitors go to take a look at who you are. It is the place they go … Continue reading Is Your Website Content Killing It?
You have a few seconds to grab the attention of your reader. At the end of those few seconds, they have either run for the hills (or your nearest competitor) or they have decided to stick around. If it is the latter, then you deserve a pat on the back. However, so many people who … Continue reading Tailored Content – That is the Key to Success
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