Any brand will need to tell a story. It’s about telling people who they are, where they came from and why they do what they do. They connect, resonate and entice people to take action which is a positive in the world of business. However, storytelling can be a one-way street. It simply means that … Continue reading Don’t Storytell But Storymake!
We’re living in troubled times, there is no doubt about that. Our lives have gone from 100mph to almost stopping in the space of a few months and this is particularly true if you run a business. For many businesses, the rug was pulled out from beneath their feet before they even had time to … Continue reading Finding Light During a Pandemic
There are some things in life that many people have very little knowledge of and one of those things is professional writing. That’s ok though, why would people have an understanding? It is not like we all have an understanding of plumbing or mechanics, it is an industry that stands on its own two feet … Continue reading How the Freelance Writing Studio Can Help You
Have you ever wondered just why some blog posts work better than others? The truth is, your content has to grip your reader and that is what this post is hopefully going to explain. Perhaps you are a business that wants to keep its website up-to-date and fresh? While the idea is all well and … Continue reading Engaging Blog Posts – The Key to Success
If your website copy consists of high quality and it engages with your readers, it has the potential to drive conversions. In contrast to this, web copy that is a poor standard will force your visitors to run for the hills. So, just take a second to let that sink in. Something as simple as … Continue reading Drive Conversions with Engaging Copy
You have probably heard of SEO or Search Engine Optimisation as it is known, if you haven’t then you should probably get clued up on what it all means. SEO is an online marketing strategy that is highly effective when implemented in the correct way. It can help your business to get noticed by ranking … Continue reading What are the Benefits of SEO?
Did you know that your website content is the key to unlocking the success of your business? Sure, you are going to succeed through drive and determination but your website is your shop window. It is the place where visitors go to take a look at who you are. It is the place they go … Continue reading Is Your Website Content Killing It?
You have a few seconds to grab the attention of your reader. At the end of those few seconds, they have either run for the hills (or your nearest competitor) or they have decided to stick around. If it is the latter, then you deserve a pat on the back. However, so many people who … Continue reading Tailored Content – That is the Key to Success
Perhaps you are a business that wants to grow its website traffic and convert those visitors into sales. Maybe you are someone who wants to provide relevant information that readers can make use of, whatever it might be, blogging will get you there. A great blog will attract readers and that is achieved through top … Continue reading Get Your Blog Noticed
As this is my first blog post on this site, I thought I would touch on why a business might need to make use of a freelance writer and their services. You might be wondering "why do I need a content writer?" and it is a valid question but there are many reasons why a … Continue reading Why You Need a Content Writer