Being a writer is all about putting words on a page. Right? Kind of, but not completely. Every writer works differently but, on the whole, the core fundamentals of what we do are the same. Each client provides their specific requirements and then sets us free to work our magic before we deliver a masterpiece … Continue reading Professional Content Writing Process – From Planning to Perfection
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Quality copywriting can have a positive impact on your brand, so learn how you can leverage content to increase profits.
Your brand must connect with customers, but consistency is critical. Don't think that different approaches to branding across various platforms is a good idea, as it's a recipe for disaster. Consistent branding builds trust, and clients value your business. It might be tempting to take a different path, but it's not advised. To ensure consistency, … Continue reading Ensuring Consistency Across All Platforms: How to Work with Your Freelance Writer
When our client, an outdoor gear and apparel business, approached us, they were struggling to attract new customers and generate sales. They suspected that their low Google ranking was to blame, but they didn't know how to improve it. In this case study, we'll share how we helped the client achieve a 93% increase in … Continue reading How Our Client Achieved a 93% Increase in Sales Through a Targeted Content Strategy
Our client operates in the sports betting industry and wanted to create clear content that engaged with their target market. We put an agreement in place for them to use our web content service to cover 25,000 words per week. Our content resulted in an increase in visitor numbers by 137%, an increase in profits … Continue reading Freelance Writing Studio Increases Visitor Numbers for a National Client
We’re living in troubled times, there is no doubt about that. Our lives have gone from 100mph to almost stopping in the space of a few months and this is particularly true if you run a business. For many businesses, the rug was pulled out from beneath their feet before they even had time to … Continue reading Finding Light During a Pandemic
There are some things in life that many people have very little knowledge of and one of those things is professional writing. That’s ok though, why would people have an understanding? It is not like we all have an understanding of plumbing or mechanics, it is an industry that stands on its own two feet … Continue reading How the Freelance Writing Studio Can Help You
Have you ever wondered just why some blog posts work better than others? The truth is, your content has to grip your reader and that is what this post is hopefully going to explain. Perhaps you are a business that wants to keep its website up-to-date and fresh? While the idea is all well and … Continue reading Engaging Blog Posts – The Key to Success
If your website copy consists of high quality and it engages with your readers, it has the potential to drive conversions. In contrast to this, web copy that is a poor standard will force your visitors to run for the hills. So, just take a second to let that sink in. Something as simple as … Continue reading Drive Conversions with Engaging Copy
You have probably heard of SEO or Search Engine Optimisation as it is known, if you haven’t then you should probably get clued up on what it all means. SEO is an online marketing strategy that is highly effective when implemented in the correct way. It can help your business to get noticed by ranking … Continue reading What are the Benefits of SEO?
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