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Professional Content Writing Process – From Planning to Perfection

Being a writer is all about putting words on a page. Right? Kind of, but not completely. Every writer works differently but, on the whole, the core fundamentals of what we do are the same. Each client provides their specific requirements and then sets us free to work our magic before we deliver a masterpiece … Continue reading Professional Content Writing Process – From Planning to Perfection

Are You a Business Owner Looking for Content But Are Fearful of AI? Don’t Be

As a seasoned writer with a vast amount of experience, I know what it takes to create compelling content that works for every client. After all, I have been doing it for over a decade, way before ChatGPT and AI content detectors were a thing. During that time, I have been delivering content without any … Continue reading Are You a Business Owner Looking for Content But Are Fearful of AI? Don’t Be

Ensuring Consistency Across All Platforms: How to Work with Your Freelance Writer

Your brand must connect with customers, but consistency is critical. Don't think that different approaches to branding across various platforms is a good idea, as it's a recipe for disaster. Consistent branding builds trust, and clients value your business. It might be tempting to take a different path, but it's not advised. To ensure consistency, … Continue reading Ensuring Consistency Across All Platforms: How to Work with Your Freelance Writer

How Our Client Achieved a 93% Increase in Sales Through a Targeted Content Strategy

When our client, an outdoor gear and apparel business, approached us, they were struggling to attract new customers and generate sales. They suspected that their low Google ranking was to blame, but they didn't know how to improve it. In this case study, we'll share how we helped the client achieve a 93% increase in … Continue reading How Our Client Achieved a 93% Increase in Sales Through a Targeted Content Strategy

Freelance Writing Studio Increases Visitor Numbers for a National Client

Our client operates in the sports betting industry and wanted to create clear content that engaged with their target market. We put an agreement in place for them to use our web content service to cover 25,000 words per week. Our content resulted in an increase in visitor numbers by 137%, an increase in profits … Continue reading Freelance Writing Studio Increases Visitor Numbers for a National Client

Hiring a Successful Freelance Team: Best Practices

Did you know that there are over 2.2 million freelancers in the U.K.? And globally, there are more freelancers out there than you can count. Whether you’re looking for support in web design, running your blog, or accounting and finance services, you can rest assured that you will find a freelancer for your needs. Having … Continue reading Hiring a Successful Freelance Team: Best Practices

Move Forward From Monetary Setbacks to Launch Your Business

Fear, uncertainty, and self-doubt are some of the most prevalent feelings entrepreneurs experience when they consider the idea of starting their own business again after facing past financial challenges. It's scary, no doubt about that. However, you're not the only one: Entrepreneurs of all ages and levels face internal questioning when taking on a new … Continue reading Move Forward From Monetary Setbacks to Launch Your Business

Improve Your Productivity With a Home Office Upgrade

If your home office is where the money-making magic happens, then it – and you – deserve to be upgraded to maximize your productivity as much as possible. After all, if your entire household relies on your ability to generate income, then improving your ability to accomplish that efficiently is a worthy investment! It’s not … Continue reading Improve Your Productivity With a Home Office Upgrade

Don’t Storytell But Storymake!

Any brand will need to tell a story. It’s about telling people who they are, where they came from and why they do what they do. They connect, resonate and entice people to take action which is a positive in the world of business. However, storytelling can be a one-way street. It simply means that … Continue reading Don’t Storytell But Storymake!